Updated

Updated · Fox News · Nov 13

Brie Bella Promotes Bonita Bonita at Las Vegas Opening After Nearly 10 Years in Wine

Updated

Updated · Fox News · Nov 13

Brie Bella Promotes Bonita Bonita at Las Vegas Opening After Nearly 10 Years in Wine

Q: What secret financial mistakes nearly derailed the Garcia sisters' wine empire before they mastered the business?

The near-derailing mistakes were basic but costly business misreads: underestimating budgeting needs, misjudging shipping costs, and making early hiring decisions without fully understanding the economics of the wine business. Brie Bella said Bonita Bonita was built through “trial and error,” and that she and Nikki Garcia were hit hard at the start by expenses and operational realities they had not fully accounted for. In practice, that meant the sisters were learning on the fly how margins could be squeezed by logistics, how staffing choices affected overhead, and how quickly poor cost control could threaten growth. What changed, according to Bella, was financial discipline. After years in the industry, the sisters now closely track sales and marketing performance, study whether weak numbers come from poor promotion or soft demand, and then adjust strategy accordingly. That sharper focus on the numbers appears to be what helped stabilize and grow the brand. So while Bella did not describe a single hidden scandal or one dramatic blunder, she made clear that the biggest threats came from early inexperience with hiring, budgeting and especially shipping costs—mistakes that nearly undermined the business before they learned how to manage it.

2 articles · Updated · Fox News · Nov 13

Friday’s JP Brasserie and Sports Den opening in Las Vegas will feature Brie Bella promoting Bonita Bonita wine and meeting fans at the new venue.
Nearly 10 years into the wine business, Bella said she and twin sister Nikki learned budgeting, shipping and staffing lessons the hard way before reaching a stronger financial footing.
Bonita Bonita now reviews missed sales targets month by month, adjusting promotion and product strategy, with Bella saying the brand plans new moves in 2027 to reach the next level.
Las Vegas also fits Bella’s current pitch: she described JP as a cozy, speakeasy-style lounge and said her ideal Vegas day now centers on spas, dinner and shows rather than clubs.

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Fox News2h ago

Brie Bella to Promote Bonita Bonita Wine at JP Brasserie Opening in Las Vegas

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What secret financial mistakes nearly derailed the Garcia sisters' wine empire before they mastered the business?

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2 total

Fox News2h ago

Brie Bella to Promote Bonita Bonita Wine at JP Brasserie Opening in Las Vegas

Fox News2h ago

WWE La estrella Brie Bella habla de los retos del negocio del vino y describe un día perfecto en « Las Vegas » | OutKick

Brie Bella Promotes Bonita Bonita at Las Vegas Opening After Nearly 10 Years in Wine

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