Pikachu Visits Apple Park Before Sept. 1 CEO Handover as Apple Weighs Gaming Headwinds
Updated
Updated · Yahoo Finance · Aug 28
Pikachu Visits Apple Park Before Sept. 1 CEO Handover as Apple Weighs Gaming Headwinds
3 articles · Updated · Yahoo Finance · Aug 28
Summary
Sept. 1 now frames Thursday’s Apple Park visit, where Tim Cook introduced the Pokémon team and incoming CEO John Ternus while joking that only two of three goals—including keeping Pikachu out of the pond—were met.
Gaming was the substantive topic behind the cameo: Apple has expanded Apple Arcade to more than 200 games and built a cross-platform Games hub, yet CFO Kevan Parekh recently said mobile-gaming headwinds hurt App Store performance.
No new game, device or partnership was announced, leaving speculation about a deeper Apple-Pokémon tie-up unconfirmed despite the high-profile meeting.
Ternus, Apple’s hardware chief since rising through engineering roles after joining in 2001, takes over from Cook on Monday and is expected to lead his first major product event on Sept. 9.