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Updated · The Verge · Nov 8Apple Cuts 13-Inch M5 MacBook Air to $1,099.99 as $200 Summer Hike Eases
3 articles · Updated · The Verge · Nov 8Summary
- $1,099.99 gets buyers Apple’s 13-inch M5 MacBook Air with 16GB of RAM and 512GB of storage, matching its lowest price since July.
- The deal amounts to a $200 discount and only the second return to that level since Apple raised MacBook Air prices over the summer.
- Amazon, Best Buy and B&H Photo are all offering the price across every color option, making the markdown widely available.
- Apple’s 15-inch M5 MacBook Air is also $200 off at $1,299.99, extending the temporary break from the company’s recent price increases.
Insights
Are Apple's recent price hikes a calculated strategy to make early Black Friday retail discounts seem much better than they actually are? Could rushing to buy older discounted Apple models before Black Friday leave you with outdated tech and sudden buyer's remorse?