Updated
Updated · TweakTown · Nov 2
Samsung Mocks Apple’s Cracking iPhone Duo With Galaxy Z Fold 8 Ads
Updated
Updated · TweakTown · Nov 2

Samsung Mocks Apple’s Cracking iPhone Duo With Galaxy Z Fold 8 Ads

3 articles · Updated · TweakTown · Nov 2

Summary

  • Samsung’s official accounts in Canada, Malaysia, Australia and Saudi Arabia posted Galaxy Z Fold 8 ads that directly taunt Apple’s iPhone Duo over reports of inner-screen cracking.
  • Apple said within days of the iPhone Duo’s global launch that a “small number” of units are affected by cracks along the hinge line and offered replacements through AppleCare, even without AppleCare+.
  • Samsung tailored the jabs by market: Canada said “folding is nothing new to us,” Australia mocked opening a phone without the screen breaking, and Saudi Arabia used a fake crack that turned out to be wallpaper.
  • The campaign extends Samsung’s long-running habit of ridiculing iPhone missteps, even though Samsung’s own original Galaxy Fold suffered display problems that delayed its 2019 launch.

Insights

Will Samsung's aggressive mockery of the cracking iPhone Duo trigger a massive brand war, or expose their own fragile history?
Did Apple's delayed entry into the foldable market backfire with a critical design flaw in the iPhone Duo's titanium hinge?