ChatGPT Ads Hits $1 Billion Run Rate as OpenAI Expands Self-Service to 4 Regions
Updated
Updated · OpenAI · Aug 31
ChatGPT Ads Hits $1 Billion Run Rate as OpenAI Expands Self-Service to 4 Regions
3 articles · Updated · OpenAI · Aug 31
Summary
Less than 200 days after launch, ChatGPT Ads reached a $1 billion annualized revenue run rate, with tens of thousands of advertisers now using the platform.
Starting later on Aug. 31, OpenAI is opening direct ad purchases through Ads Manager across India, Europe, the Middle East and North Africa, widening self-service access beyond its earlier rollout.
OpenAI said ads are now available in more than 40 countries, and that small and medium-sized businesses became a material share of the business after Ads Manager launched in May.
The company positions advertising as one pillar alongside subscriptions, enterprise products and APIs, helping support a free ChatGPT tier serving more than 1 billion weekly active users.