Shein Targets $27 Billion Hong Kong IPO, Raising Up to HK$14 Billion

3 articles · Updated · Yahoo Finance UK · Aug 24

280 million shares will be sold at HK$47.60 to HK$49.50 for Shein’s September 1 Hong Kong debut, implying a valuation of HK$202 billion to HK$210 billion and proceeds of as much as HK$14 billion.
That target is well below Shein’s 2022 private-market peak above $100 billion and under its earlier $30 billion goal after failed New York and London listing attempts amid political and regulatory scrutiny.
A $99 million first-quarter 2026 loss added pressure as sales were hit by the end of U.S. duty-free treatment for small parcels, a model Shein had used to ship directly from China.
The tariff squeeze is widening: the EU has imposed a 3-euro fee on small parcels, the UK plans to close its loophole in 2028, and Shein says it is considering U.S. and European price increases.
Competition from Temu and shifting consumer tastes toward more environmentally conscious shopping are also clouding demand as Goldman Sachs, Morgan Stanley and JP Morgan back the deal.