Updated
Updated · NBC News · Aug 1
Troy Jackson Unleashes Seven-Figure Ad Blitz Against Susan Collins in Maine Senate Race
Updated
Updated · NBC News · Aug 1

Troy Jackson Unleashes Seven-Figure Ad Blitz Against Susan Collins in Maine Senate Race

3 articles · Updated · NBC News · Aug 1

Summary

  • A seven-figure statewide TV buy will start next week as Democrat Troy Jackson rolls out his first general-election ad against Republican Sen. Susan Collins.
  • The 30-second spot casts Jackson as a fifth-generation logger and labor organizer, then accuses Collins of failing Mainers struggling with healthcare, housing and heating costs.
  • The ad sharpens Jackson’s central argument a week after he became the Democratic nominee, replacing June primary winner Graham Platner after a denied sexual-assault allegation prompted Platner to quit.
  • Collins, first elected in 1996 and seeking a sixth term, is running as a moderate appropriator who delivers money to Maine and sometimes breaks with Donald Trump.
  • Maine’s blue-leaning electorate makes the seat one of Democrats’ better pickup chances as the party seeks a net gain of 4 seats to retake the Senate.

Insights

Can a former logger's fight against foreign labor overcome billions in federal earmarks to win over struggling voters?