Netflix Adds 3- to 20-Minute Publisher Videos From August 3 as It Pushes Into YouTube Territory
Updated
Updated · Time Out · Jul 8
Netflix Adds 3- to 20-Minute Publisher Videos From August 3 as It Pushes Into YouTube Territory
3 articles · Updated · Time Out · Jul 8
Summary
August 3 will bring curated publisher videos to Netflix, adding internet-native clips and episodes ranging from three minutes to 20 minutes to subscribers’ TV screens.
BuzzFeed, Vogue and other digital media brands will supply a mix of library titles and ongoing series across food, travel, fashion, entertainment, design and wellness.
Series slated for the rollout include AD’s “Open Door,” BuzzFeed’s “I Draw, You Cook,” Elle’s “Where Is the Lie,” People’s “My Life in Pictures” and Tastemade’s “Struggle Meals.”
The move extends Netflix beyond films and TV shows into short-form digital video, sharpening its competition with YouTube after earlier experiments with live podcast episodes.