Threads, Instagram, TikTok and Bluesky Add Feed Controls as 4 Platforms Loosen Algorithm Grip
Updated
Updated · We are Social Media · Jun 17
Threads, Instagram, TikTok and Bluesky Add Feed Controls as 4 Platforms Loosen Algorithm Grip
3 articles · Updated · We are Social Media · Jun 17
Summary
Threads, Instagram, TikTok and Bluesky are rolling out tools that let users more directly shape algorithmic feeds, shifting recommendations from passive inference toward explicit user input.
Threads' new "Your Algo" feature, launched June 16, lets users privately request more or less of certain topics for 1, 3 or 7 days, replacing February's public "Dear Algo" prompts.
Instagram's "Your Algorithm" and TikTok's "Manage Topics" expose recommendation settings inside platform-run feeds, while Bluesky goes further by letting users choose among custom feeds built on different ranking systems.
The push addresses a core product problem: recommendation engines often overread short-term behavior, making feeds feel irrelevant after a single binge, news cycle or niche interest.
That lighter-touch control could raise expectations across consumer tech, giving users more agency while pressuring platforms, creators and brands to earn placement people actively ask algorithms to surface.