Updated
Updated · TechCrunch · Jun 16
Apple Shifts Hide My Email to @private.icloud.com, Exposing Anonymous Sign-Ups
Updated
Updated · TechCrunch · Jun 16

Apple Shifts Hide My Email to @private.icloud.com, Exposing Anonymous Sign-Ups

3 articles · Updated · TechCrunch · Jun 16

Summary

  • In the coming weeks, Apple will issue new Hide My Email addresses under @private.icloud.com instead of @icloud.com, while existing anonymous addresses will keep forwarding mail.
  • The switch makes private addresses easier for apps and websites to spot and potentially block, because they will no longer be indistinguishable from regular @icloud.com accounts.
  • Apple told developers and email providers to update validation, filtering and routing rules so messages to users of the feature still get through after the domain change.
  • Reddit users criticized the move as weakening the service, and Apple did not explain the change; it follows broader scrutiny of anonymous accounts after Apple earlier disclosed a Hide My Email user's real information in an FBI-linked case.

Insights

Will Apple's new private domain lead more websites and apps to block anonymous sign-ups entirely?
Is Apple's unified email domain a true privacy win or just a higher wall for its ecosystem?