Roku Opens Sale Talks With U.S. Media Company as Shares Jump 20% to $21 Billion Value
Updated
Updated · Cord Cutters News · Jun 14
Roku Opens Sale Talks With U.S. Media Company as Shares Jump 20% to $21 Billion Value
3 articles · Updated · Cord Cutters News · Jun 14
Summary
Roku is in preliminary discussions on a possible sale or other financing deal, including talks with at least one major U.S. media company, though no decision has been made and talks could still collapse.
More than 100 million active accounts and a large connected-TV ad business make Roku attractive to buyers seeking distribution scale, audience data and ad technology as streaming competition intensifies.
Shares surged over 20% after the report, lifting Roku’s market capitalization above $21 billion and signaling investor expectations that any deal could command a premium.
The talks come as media groups chase consolidation to offset cord-cutting, weaker ad markets and rising content costs, while any acquisition would likely face antitrust and data-privacy scrutiny.